Group 1686556316

Supercharge Your Layouts with Divi AI

 Introduction

As AI becomes more deeply integrated into website building, both WordPress and Divi AI have emerged as top choices. WordPress remains the most flexible open-source CMS, while Divi AI by Elegant Themes introduces smart automation into the popular Divi Builder interface. So, what’s the real difference between WordPress alone and using Divi with AI features? Let's break it down.

What is WordPress?

WordPress.org is a free, open-source CMS that powers more than 43% of websites online. It’s known for its extensive ecosystem of themes, plugins, and full design freedom.

Key Features:

  • Open-source with full code access
  • Large theme and plugin library
  • Compatible with AI tools (Jetpack AI, CodeWP, WP Engine AI)
  • Used for everything: blogs, eCommerce, portfolios, and complex platforms

 What is Divi AI?

Divi AI is a newly introduced AI assistant within the Divi Builder, a drag-and-drop page builder plugin by Elegant Themes. It helps automate content creation, image generation, and smart layout suggestions.

Divi AI Key Highlights (2025):

  • Built into Divi Builder UI
  • AI-generated text & images
  • Smart layout suggestions
  • Seamless integration with WordPress
  • Designed for marketers, freelancers, and non-coders

WordPress vs Divi AI: Feature Comparison

Feature WordPress (Core) Divi AI (on WordPress)
Platform Open-source CMS WordPress + Divi Builder
AI Content Generation Needs plugins (Jetpack AI, etc.) ✅ Built-in in Divi AI
Page Builder Gutenberg (default), Elementor, etc. ✅ Drag & drop with Divi
AI Image Generation Via 3rd-party tools ✅ Native with Divi AI
Design Flexibility High (with themes/plugins) Very High (visual editor + AI help)
SEO Capabilities ✅ Strong with plugins ✅ Compatible with SEO plugins
Ease of Use Medium (depends on setup) ✅ Beginner-friendly
Hosting Self-hosted Self-hosted
Learning Curve Moderate to high ✅ Lower, intuitive UI
Code Access ✅ Full ✅ Full with Divi license

 Use Case Scenarios

✅ Use WordPress (Core) if:

  • You want complete control over every aspect
  • You are a developer or agency with specific requirements
  • You want to experiment with different page builders
  • You are setting up a headless or enterprise solution

✅ Use WordPress + Divi AI if:

  • You want a fast design workflow
  • You have limited content or design experience
  • You’re building portfolio, business, or landing pages
  • You want AI-generated images and text suggestions

 Pricing Comparison

Platform Free Access Premium Cost
WordPress.org ✅ 100% Free Paid themes/plugins optional
Divi + Divi AI ❌ Paid Theme $89/year or $249 lifetime (Divi) + AI usage credits (2025 model)
Note: Divi AI is an add-on to the Divi Builder and is not available separately.

 AI Features Breakdown

AI Feature WordPress (with plugins) Divi AI
Text Content Creation ✅ With Jetpack AI, AI Engine ✅ Built-in
Image Generation ✅ Using 3rd-party tools (like DALL·E) ✅ In-editor generation
Section Layout Suggestions ❌ Manual ✅ Smart layout generator
Real-time Suggestions ✅ Context-aware AI prompts

 Customization & Developer Flexibility

  • WordPress: Maximum freedom, PHP access, full control
  • Divi AI: Still customizable, but works best within Divi’s design framework
If you're planning complex integrations, WordPress + custom tools might be better. For visually-driven pages and faster setup, Divi AI is more efficient.

 SEO & Performance

Factor WordPress Divi AI
SEO Plugins ✅ RankMath, Yoast, AIOSEO ✅ Compatible
Performance Depends on theme/plugins Optimized with Divi + caching
Mobile Responsive Depends on theme ✅ All Divi designs are mobile-ready
Core Web Vitals Varies by setup ✅ Divi optimizes for speed (2025 improvements)

 Final Verdict

Use Case Best Option
Full control + coding freedom ✅ WordPress Core
Fast AI-powered page building ✅ Divi AI
Enterprise or custom projects ✅ WordPress
Non-coders, marketers, or freelancers ✅ Divi AI

 Conclusion

In 2025, WordPress remains the most powerful and flexible website builder. But if you’re looking for a more automated, visual-first experience with integrated AI tools, Divi AI is an excellent option — especially for beginners, agencies, and content marketers. 👉 Want the best of both worlds? Use WordPress with Divi AI for visual ease and backend control.

 FAQs

Q1: Is Divi AI a separate platform from WordPress? No. Divi AI runs on top of WordPress. It enhances your WordPress experience with AI-powered features inside the Divi Builder. Q2: Can I use Divi AI for free? No. Divi Builder is a premium plugin, and Divi AI requires a subscription. Q3: Which is better for SEO—Divi AI or plain WordPress? Both are SEO-friendly when paired with tools like RankMath or Yoast. Divi AI speeds up content creation, but SEO quality still depends on human input.

The world’s First zero commission platform

Hire tech partners effortlessly

  • If you're a non-tech founder looking for an agency or a tech founder looking for engineers.
  • You can get your 5 best matches from 2800 in 5 mins, with 1000 data points tracked.
  • Connect directly with no credit card needed!
Let’s talk

You’re just a click away from the best talent.

About the author

Author Image

Vinay Sahu

Founder & CEO of Alfyi

With over 9 years of experience, Vinay Sahu has helped 100+ brands scale through impactful UI/UX design and WordPress solutions. As the CEO of Alfyi, he works closely with startups and enterprises to align digital experiences with business goals. His expertise in design systems, web development, and product strategy makes him a go-to partner for fast-growing brands building online presence with purpose and precision.